Digital Marketing Specialist

About the Role

We’re seeking a Digital Marketer who can plan, execute, and optimize digital campaigns across SEO, paid ads, and social media. You’ll help drive traffic and conversions for both our internal brands and client projects.

Key Responsibilities

  • Manage SEO strategy and on-page optimization

  • Plan and execute paid advertising (Google Ads, Meta Ads, LinkedIn)

  • Create and monitor email marketing campaigns

  • Analyze performance using GA4, Meta Business Suite, and campaign dashboards

  • Coordinate with content creators and designers to launch campaigns

  • Prepare regular reports and actionable insights

Requirements

  • 2+ years of experience in digital marketing

  • Hands-on experience with SEO, SEM, social media, and email tools

  • Strong knowledge of Google Analytics, Meta Ads Manager, and keyword research tools

  • Ability to manage multiple campaigns and prioritize effectively

  • Excellent communication and copywriting skills

  • Bonus: Experience with WordPress, automation tools, or CRM integration

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